Tuesday, March 24, 2009

Lessons Some CEOs Never Learned

When I was a very little girl a friend and I went into our very first business venture. We thought that selling lemonade would provide us with a lucrative income because we'd seen it done in movies. It made perfect sense to us that there was a lot of foot traffic past our house (it was about 1945 when there were fewer cars on the road) and everyone likes lemonade, right?

Well, we put a few large cardboard boxes together and wrote *LEMONADE 5 cents" on it with our crayons and then persuaded my grandmother to make a big pitcher of lemonade for us. I can't remember what we used for glasses. We sat our little chairs behind the cardboard boxes and sold a few drinks to kindly passersby.

When we'd earned a little bit of money we closed the stand temporarily and ran up to the local variety store to buy a notepad, pencil, and also some candy because those coins were burning a hole in our pockets.

We returned to the lemonade stand but failed to sell any more lemonade that day. We went out of business because we'd spent the money we earned on unnecessary supplies and perks.

I'll bet that the CEOs of these big conglomerates who are begging for public funds never had a lemonade stand in their youth or they would have known not to waste their earnings.

Just a thought.

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